Our Tools of the Trade

cds is all about understanding the needs and views of Caribbean people. Whether your project is a strategic business market entry, expansion or political campaign, your communications plan starts with data gathering.

We conduct in-person polls in all areas urban and rural, as suited to your targets. We use NO secondary data from social media. We do not copy, extrapolate or buy data. We do not trick social media users into revealing personal details.

We approach our Caribbean fellow citizens respectfully and ask their opinions in a structured method of polling using mobile platforms for confidentiality and rapid analysis.

We can work in all areas, online or offline. All surveys are anonymous and confidential.

Since pioneering the use of mobile devices for Caribbean polling with a Trinidad-based exit poll in 2013 we have collected over 125,000 in-person responses in 6 countries. We employ local staff only for data collection. Our surveys are not for publication but for client decision support and strategic communication planning.

You are assured of accurate, timely, balanced and unbiased insights collected confidentially.